East Carolina University

Greenville , NC
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Director of Student Media

East Carolina University
Greenville, NC Full-time
Posted on January 29, 2019

East Carolina University

Director of Student Media
Vacancy #:  921401
Recruitment Range: Commensurate with Qualifications
Closing Date:  Open Until Filled

Organizational Unit Overview

Student Media is a department within the Division of Student Affairs, which actively supports the University’s missions of education, research, and service by providing comprehensive programs and services to assist each student in developing intellectually, socially, morally, and culturally. The division anticipates students’ developmental needs throughout their collegiate experiences and promotes student development by fostering a community of learning, which encourages individual student involvement and participation. The Division of Student Affairs provides a broad range of support services, activities, and programs that seek to:

  • Assist students in developing respect and appreciation for individual differences, interpersonal civility, and human rights.
  • Enhance the learning environment, facilitate retention and optimize the student experience.
  • Accommodate the diverse needs of all students.
  • Support a community environment that is welcoming, safe, and secure.
  • Assist students in meeting their basic needs for housing, nutrition, and physical and emotional well-being.
  • Assist students in developing logical thought processes and sound decision-making skills.
  • Assist students in developing an appreciation of the arts.

Moreover, the division seeks to contribute to the development of the whole individual by fostering in each student a deeper appreciation of the importance of life-long learning, individual responsibility, and human diversity. Through collaboration, the division provides programs and services that are grounded in theory, assessment, and sound practice.

The Department of Student Media is a component of the Office of Marketing, Technology and Communications within the Division of Student Affairs. The departmental budget is a hybrid between revenue generating from advertising sales and student activity fee support. Student Media serves a major communication role on campus, providing news and entertainment functions to the University community. Student Media’s purpose is to produce, market and distribute all student publications and other media for the East Carolina University campus and to provide a hands-on training laboratory in which students can gain real-life communications skills which assists with employment upon graduation.

Job Duties

The Student Media Director is responsible for management, supervision and operation of all facets of the Department of Student Media, Division of Student Affairs. Responsibilities include, but are not limited to, fiduciary authority, budgetary development/maintenance, administrative coordination, facility/equipment inventory, educational training/advising and personnel leadership for an organization that includes the Student Media Board, The East Carolinian student newspaper, its affiliated website, Rebel art & literary journal, Expressions multi-cultural magazine, Anchor’s Away graduation digest, The Hook general interest magazine, WZMB 91.3 FM college radio, the Student Media Advertising & Marketing Agency, Pirate Media 1 mobile app, all Student Media websites and all related social media platforms.

The Student Media Director’s foremost responsibility is financial oversight of all campus student media, drawing up and monitoring an annual budget of nearly $850,000 and approving all expenditures on behalf of the organization. The position also involves supervision of six full-time Professional Staff members, three part time support staff and up to 150 student employees. The Director also serves as an ex-officio member of and adviser for the Student Media Board.

The Director’s duties that center on educational training include serving as chief administrator of the Media Academy, a comprehensive set of training programs specific to ECU that include the Candidate Program for first-time newspaper/magazine reporters, the Design Apprenticeship for all graphic artists, the Radio Corp for on-air personalities, the Executive Leadership Program for new executives and Business Training Program for Agency personnel. The Director oversees the training staff of advisers, Professional Staff members who are in charge of teaching modules and assisting students with orientation and training on all aspects of newspaper, magazine and multimedia journalism; video, photo and design production; design; radio broadcasting. Areas of training include news, feature, multimedia and broadcast reporting and editing; photography; design; management; marketing and advertising; business operations; communications; broadcast management, and libel and slander law.

Finally, but perhaps most importantly, the Director sets and carries out a vision for Student Media’s future and represents that to the University community and Greenville. 

Minimum Education/Experience              

  • MA degree in journalism/communications or BA in journalism/communications with a Master’s degree (Business Communications, Public Relations, Student Personnel, etc.);
  • Experience working with students at a college or university level;
  • Experience in the professional field working with print, advertising, broadcast and/or digital media;
  • Management experience working with and supervising staff. 

Preferred Experience, Skills, Training/Education

  • Multimedia knowledge and proven ability to drive growth and development of digital platforms;
  • Experience teaching and/or advising at a college or university level, with special focus on journalism and/or publications;
  • Budgetary experience, including generation of advertising revenue, concepts for exploring new revenue sources, demonstrated understanding of advertising/marketing principles and basic knowledge of sales techniques.

Special Instructions to Applicant

In order to be considered for the position, all applicants are required to submit online a candidate profile, a letter of interest, a current resume, and a list of three references including contact information.

Additionally, original official transcripts, a criminal background check, and two signed letters of reference will be required upon offer of employment. All degrees must be received from appropriately accredited institutions and conferred by the time of hire.

East Carolina University seeks to create an environment that fosters the recruitment and retention of a more diverse student body, faculty, staff and administration. In order to promote the university’s diversity goal, Student Affairs strongly encourages applicants from women, minorities, and historically underrepresented groups.

Additional Instructions to Applicants

In order to be considered for this position, applicants must complete a candidate profile online via the PeopleAdmin system and submit any requested documents. Additionally, applicants that possess the preferred education and experience must also possess the minimum education/experience, if applicable.

Applications will be considered until position is filled. Please submit an online ECU application for vacancy # 921401 to ECU Human Resources at

East Carolina University is an Equal Opportunity/Affirmative Action Employer.

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